Why do you need a cover letter?

Cover letter is a document that accompanies your CV. As the CV document is written according to the established pattern and thus is similar from candidate to candidate, a cover letter is your chance to give some individual stamp of your biography and your specifics to employers. The cover letter has to be short (200-250 words), and its aim is to introduce you to the employer, to show the activities and characteristics that are important for the application.

The potential employer who receives hundreds of letters and business biographies often must make quick decisions based on the response to the following question: whether the candidate possesses potentially what their company need? Your cover letter creates the first impression about you. Poorly written cover letter creates a bad impression. A cover letter that clearly and understandably presents your profile creates a positive impression. In the essence, you advertise yourself, your ability to articulate and properly present your qualities. That can make a crucial step toward obtaining the desired job.

The cover letter is, probably, one of the most important letters you’ll ever write. Think of all the benefits that you will have if you get the job you are applying for. Isn’t it worth the time and money that you spend on writing a good cover letter, if it increases your chances in the competition? Many people devote much time to their business biography and just skip the cover letter. You should not let to be eliminated as a candidate only because of the fast-written cover letter, its poor appearance and grammar errors – or, at the end, the letter which not represents your quality.

Business biography without a cover letter is nothing. Without it, it seems that you are sending your resume indiscriminately and mechanically. Also, the use of templates in the letters creates the same impression: a mass mailing of the same letters doesn’t show your interest for a particular position. A cover letter is a unique opportunity to highlight the employer what position you are applying for and why you are interested in working just for his company – that are, things that are not usually mentioned in the business biography.

These are some suggestions that could help you with writing:

The way of writing a cover letter
– Write in the first person, using active and personal pronouns (unlike CVs). With cover letter you’re replying directly to the employer on the conditions of competition and therefore it must have a completely personal tone.
– Write logically and concisely, avoiding long sentences. If the employer cannot easily read the document, he/she will not probably even look at your resume.
– Pay attention to grammar and spelling. First doubt in your eligibility as a candidate emerges in your CV if is inadequate written (grammar, spelling and stylistic errors).
– Watch cover letter as an additional tool in the service of your marketing that will help you to intrigue employer in the crowd of other candidates who applied for the same job.
Prolixity of document
A cover letter is your introduction to the employer and the presentation is always preceded by work biography. Everything together makes a unique application for the job. Therefore, it must be written solely on one page, stating all relevant details that match the conditions of competition.
Document layout
– The letter should be visually beautiful, with a formatted content (the size of titles, subtitles and text), set the margins at the same distance from the edge of the paper and equally spaced between paragraphs.
– Use the same font graphically appealing, as well as in your work biography. Font size should not exceed 12.
– Use minimum bold and italic; just to highlight the most important elements.
– If it is desired, the header of the document can be used for personal data. This will look like a cover letter that is written on the letterhead. In this case, decrease the text size set in the header.
– If the job application insists, cover letter (and CV) should be printed on a laser printer and high-quality white paper A4 format.
The title and addressing
Since it is written in the form of a business letter it is desirable to display the full address of the employer, in the upper left corner of the document. Note the official name of the organization, especially if it is part of a business group. With the application for a job you send your resume that contains your personal information, you don’t need to be specified in the cover letter.
Start with “Hello”. If you know the name of the person who is responsible for the admission of new candidates, address by his or her name and surname or only by his surname.

The first paragraph
This is an introductory paragraph which selects the job for which you are applying and the way find out for it (advertisement, recommendations, etc.).
The first allegation is essential for the candidate that official sector of human resources that review the application can classify according to the vacant places. It often happens that in one organization at the same time several advertised vacancies for different positions are opened. If you omit this detail (to write for which position you are applying) your work application will be possible rejected.
Another allegation is important for the organization as necessary to show the success of methods of recruitment based on the statements of the candidate about how they were attracted to apply for the competition. In this way, you will show civility and willingness and help the employer with the information that could optimize the hiring process.

The second passage
In the second paragraph you should show what you know about the organization and why you are so attracted by it. This is the first personal testimony, which should show your motivation to work with an employer.
You also need to show a good knowledge of business organization, for example, whether you really examine all the relevant information about potential employers. When you want to give a sign to the employer that you are familiar with the work of his company, first check the information about it, and then be weighed in giving compliments. Exaggeration in “giving compliments” is considered rude, and the employer will interpret it as cringe.

The third paragraph
The third paragraph is the most important part of your cover letter. In this passage emphasize why you are the suitable candidate and how your personal ability, qualifications and experience can contribute to the work of the organization.
During the writing, you can use the keywords from the ad as an example of your adaptability or flexibility in relation to the requirements of the competition. Don’t specify what this job means to you but what you bring to the organization. Answer yourself the question:Why should this organization employ just me?

The fourth paragraph
This paragraph ends your application. It is important to open yourself for the possibility of the next round of selection.
Because of this with the last passage you should emphasize that you are interested and available to personally present yourself to the employer.

Under the last paragraph indicate your name and surname or, if you are sending a cover letter by mail, leave the line where you will sign on.


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