How to write a cover letter that stands out

Landing a job in the competitive marketplace of today requires good planning. Besides creating a winning resume, you need to give the hiring manager more reasons to hire you. To gain a competitive edge over fellow candidates you need to have a striking cover letter that can answer an employer’s question of why should they hire you.

Here are some tips on how to write a cover letter that stands out:

  1. Go further than your resume

Most candidates think that having a good resume is enough to get the job. However, what you want to achieve is intrigue a hiring manager to call you for an interview. Often, a resume is not the best piece of correspondence to communicate what you really seek for from your job search. Sometimes, a resume ends up being a dull document that practically says nothing about who you are and what you can offer to a company. Therefore, to sell yourself and get hired, you need to include in your cover letter any detail that you think will help you land the job.

  1. Keep your cover letter short

Remember that you include a cover letter to your application to give the hiring manager a quick idea of who you are. Include details about your work experience, skills, and achievements in your resume. Have a cover letter that is no longer than a single page. Explain to the hiring manager what finance job you like to be considered for and how you could be a good match for the company.

  1. Make your cover letter explanatory

Hiring managers receive many resumes on a daily basis. Most of the times, if they don’t see something exciting on the resume, they trash it. Your cover letter should clearly communicate your aspirations. Do you plan to change position in the finance field? Do you plan to relocate? Are you familiar with the company? Stating explicitly what you’re looking for will help you stand out from the pool of applicants who apply for all jobs. A good cover letter can make a huge difference.

  1. Emphasize on your “homework”

The finance sector is highly competitive, and financial firms are looking for candidates who can come up with quick, effective solutions to any problem. Show to the hiring manager that you are genuinely interested in the company by including information about the firm in your cover letter. If you are interested in a particular finance position, mention it in the cover letter. This will differentiate you from other candidates and will indicate that you have done your homework.

  1. Request an interview

In the final paragraph of your cover letter encourage the hiring manager to schedule an interview. Express your sincere interest in arranging an interview and let them know your phone number(s) and email address in case they decide to contact you. Finally, thank the employer for their time.

Overall, a cover letter should be viewed as a sales letter to produce results. Remember that your only purpose is to land as many job interviews as possible. Most likely, more job interviews will lead to more job offers.




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